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SAMSUNG Gangnam
Renewal -
Samsung Gangnam is a flagship, experience-driven store operated by Samsung Electronics, which opened in June 2023. The store focuses on mobile product sales while strengthening hands-on experience programs, and is operated under the active management of Samsung Electronics headquarters, including planning, distribution, and marketing.
Aligned with the core theme of the Samsung Gangnam store renewal, “Time in Gangnam,” Nitor developed a key visual that represents a Samsung timeline—allowing visitors to experience everything Samsung has to offer anytime and anywhere, beyond the constraints of time and space. In addition, Nitor carried out upgrade and maintenance work for the existing graphic signage applied throughout the interior, and was responsible for the production of temporary graphic installations commemorating the “Paris 2024 Olympic Games” during the renovation period.
*Please note that this key visual was a concept image created solely for exhibition explanation purposes due to security considerations.
GUI · UX
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